MLM top 10 ที่มียอดขายมากที่สุดทั่วโลก ของปี 2010 ใครอยากรู้ของที่ไหนโพสสอบถามมาได้นะครับ
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1. Avon Products, Inc.
2010 Revenue: $10.9 billion
Country: USA
Avon is the founder of modern direct selling and the acknowledged world leader in cosmetics, fragrances and toiletries. Avon’s well-known product lines include Avon Color, Anew, Skin So Soft™, Advance Techniques Hair Care, Avon Naturals and mark™.
- 2009 Rank: 1
- 2009 Revenue: $10.3 billion
- Marketing Style: Person-to-person
- Compensation Plan: Single-level and multi-level mlm
- Products: Beauty, fashion jewelry and apparel
- Markets: 100+
- Distributors: 6.5 million
- Employees: 42,000
- Headquarters: New York, N.Y.
- Executive: Andrea Jung
- Year Founded: 1886
- Stock Symbol: AVP—NYSE
2. Amway
2010 Revenue: $9.2 billion
Country: USA
Amway, under parent company Alticor, offers Artistry cosmetics and skin-care products, Nutrilite nutritional products and loyalty-inducing household products.
- 2009 Rank: 2
- 2009 Revenue: $8.4 billion
- Marketing Style: Person-to-person
- Compensation Plan: Multi-level mlm
- Products: Nutrition, beauty, personal-care and home-care products
- Markets: 80+
- Distributors: 3 million
- Employees: 14,000+
- Headquarters: Ada, Mich.
- Executives: Steve Van Andel and Doug DeVos
- Year Founded: 1959
3. Natura Cosmeticos SA
2010 Revenue: $3 billion
Country: Brazil
Natura is a cosmetics giant with more than 900 products. The company operates in Argentina, Chile, Peru, Mexico, France, Venezuela and Colombia. Corporate social responsibility is one of its core emphases.
- 2009 Rank: 5
- 2009 Revenue: $2.4 billion
- Marketing Style: Person-to-person and retail
- Compensation Plan: Bi-level
- Products: Personal-care products and fragrances
- Markets: 7
- Distributors: 1 million
- Employees: 5,000+
- Headquarters: São Paulo, Brazil
- Executive: Alessandro G. Carlucci
- Year Founded: 1969
- Stock Symbol: NATU3.SA—São Paulo
4. Vorwerk & Co. KG
2010 Revenue: $2.9 billion
Country: Germany
Vorwerk is a family-owned company that has been focusing on the direct selling channel since 1930. Products include household appliances and high-quality cosmetics. Vorwerk is a global group that includes JAFRA Cosmetics, which reported sales volume of more than $600 million in 2010.
- 2009 Rank: 3
- 2009 Revenue: $3.5 billion
- Marketing Style: Person-to-person and party plan
- Compensation Plan: Multi-level mlm (JAFRA Cosmetics)
- Products: Cosmetics and home appliances
- Markets: 61
- Distributors: 600,000
- Employees: 23,000
- Headquarters: Wuppertal, Germany
- Executives: Walter Muyres and Reiner Strecker
- Year Founded: 1883
5. Herbalife Ltd.
2010 Revenue: $2.7 billion
Country: USA
Herbalife sells nutritional supplements and weight-management and personal-care products. Its products have been developed by scientists, physicians and nutrition experts, including Nobel laureate in medicine Louis Ignarro, Ph.D.
- 2009 Rank: 6
- 2009 Revenue: $2.3 billion
- Marketing Style: Person-to-person
- Compensation Plan: Multi-level mlm
- Products: Nutritional supplements; health/fitness, wellness, skin- and hair-care; and weight-management products
- Markets: 75
- Distributors: 2.1 million
- Employees: 4,300
- Headquarters: Los Angeles, Calif.
- Executive: Michael O. Johnson
- Year Founded: 1980
- Stock Symbol: HLF—NYSE
6. Mary Kay Inc.
2010 Revenue: $2.5 billion
Country: USA
Mary Kay was founded by Mary Kay Ash with the goal of helping women achieve personal growth and financial success. The company’s skin-care and color cosmetics products are sold in more than 35 countries around the world.
- 2009 Rank: 4
- 2009 Revenue: $2.5 billion
- Marketing Style: Person-to-person and party plan
- Compensation Plan: Single-level and multi-level mlm
- Products: Skin-care products and color cosmetics
- Markets: 35+
- Distributors: 2 million
- Employees: 5,000
- Headquarters: Addison, Texas
- Executive: David Holl
- Year Founded: 1963
7. Tupperware Brands Corp.
2010 Revenue: $2.3 billion
Country: USA
Tupperware is a global direct seller of innovative, premium products through an independent salesforce. Product brands and categories include design-centric preparation, storage and serving solutions for the kitchen and home and beauty- and personal-care products.
- 2009 Rank: 8
- 2009 Revenue: $2.1 billion
- Marketing Style: Person-to-person and party plan
- Compensation Plan: Single-level and multi-level mlm
- Products: Storage and serving products; beauty- and personal-care products
- Markets: Nearly 100
- Distributors: 2.6 million
- Employees: 13,500
- Headquarters: Orlando, Fla.
- Executive: Rick Goings
- Year Founded: 1946
- Stock Symbol: TUP—NYSE
8. Oriflame Cosmetics S.A.
2010 Revenue: $2.2 billion
Country: Sweden
Oriflame is one of the fastest-growing beauty companies in the world. The company operates in 62 countries and is the market leader in more than half. Although it has no U.S. presence, Oriflame has a presence in Mexico, Central America, South America, Europe, Asia and Africa.
- 2009 Rank: 9
- 2009 Revenue: $1.8 billion
- Marketing Style: Person-to-person
- Compensation Plan: Multi-level mlm
- Products: Beauty products
- Markets: 62
- Distributors: 3.5 million
- Employees: 8,000
- Headquarters: Luxembourg, Luxembourg
- Executive: Magnus Brännström
- Year Founded: 1967
- Stock Symbol: ODI-SDB.ST—Stockholm
9. Forever Living Products
2010 Revenue: $1.7 billion
Country: USA
Forever Living is the world’s largest grower, manufacturer and distributor of aloe vera, and this inspires them to make environmental responsibility a priority. The company offers a complete line of aloe vera drinks, skin-care products and cosmetics, as well as a full line of nutritional supplements and products from beehives.
- 2009 Rank: 10
- 2009 Revenue: $1.7 billion
- Marketing Style: Person-to-person
- Compensation Plan: Multi-level mlm
- Products: Aloe vera drinks, skin-care products and cosmetics, nutritional supplements
- Markets: 142
- Distributors: Not available
- Employees: 9.3 million
- Headquarters: Scottsdale, Ariz.
- Executive: Rex Maughan
- Year Founded: 1978
10. Nu Skin Enterprises, Inc.
2010 Revenue: $1.5 billion
Country: USA
Nu Skin Enterprises Inc. is a global direct selling company operating in 48 international markets throughout the Americas, Europe and the Asia-Pacific region. Going far beyond cosmetics, toiletries and fragrances, Nu Skin sells more than 200 products through three distinct brands: Nu Skin, Pharmanex and Big Planet.
- 2009 Rank: 11
- 2009 Revenue: $1.3 billion
- Marketing Style: Person-to-person
- Compensation Plan: Multi-level mlm
- Products: Personal care and nutritional products
- Markets: 51
- Distributors: 800,000
- Employees: 1,200
- Headquarters: Provo, Utah
- Executive: Truman Hunt
- Year Founded: 1984
- Stock Symbol: NUS—NYSE
